Le Frou Frou was a French magazine produced by Samuel-Sigismond Schwarz in 1900. It was a 20 page magazine featuring titilating stories, risque cartoons bawdy jokes and racy drawings, intended to rival La Vie Parisienne.

The Le Frou Frou poster created by Lucien-Henri Weiluc - the French painter (1873-1947) - was used to promote the magazine of the same name in 1900.